This blog was originally published on PLMR's website on 25 April 2018. We are now one month out from that fated day: 25 May 2018, when the General Data Protection Regulation (GDPR) will become law. There are a lot of rumours flying around about this policy, from the idea that it will only affect large … Continue reading The PR In GDPR
This blog was originally published on Mango at PLMR's website on 23 March 2018. Earlier this week I was able to attend a panel discussion at AdWeek Europe that was hosted by The Week Junior. The topic was, as you might expect, young consumers, specifically Gen Alpha. For those of you who are still setting your … Continue reading Gen Alpha: Understanding Young Consumers
This post was originally published on PLMR.co.uk on 5 January 2018. ‘Top Trends for 2018’ articles are nearly as common as New Year’s resolutions to get off the couch and start eating healthy. I’ve trawled through all of them and I’m here to give my prediction on what stands to transform the PR industry over … Continue reading Data is Everything in 2018
This post was originally published on PLMR.co.uk on 4 December 2017. There has been an abundance of analysis on the Budget and the Industrial Strategy over the past week. As always, the reactions have been more or less split down party lines, with some questioning how much real change this will lead to, and over what … Continue reading What’s Next for Education?
This post was originally published on MangoMarketing.com on 8 December 2017. By now you have likely heard the estimate that around 65 per cent of the jobs that children now entering primary school will end up in, don’t even exist yet. With exciting technology like artificial intelligence, virtual reality and self-driving cars emerging and gaining practical … Continue reading Preparing Students for Careers of the Future
Diversity within higher education is a topic that has been cropping up in national and trade press over the past few years, and becomes a particularly important talking point at the start of each academic year. But is any significant change being made?